Influencer Marketing Coordinator

Job Summary

A company is looking for an Influencer Marketing Coordinator to support brand awareness and conversion through influencer campaigns.

Key Responsibilities

• Source and evaluate creators across various platforms to drive conversions
• Manage the execution of allowlisting, including outreach, negotiation, and launch
• Track performance metrics in collaboration with the Paid Media team and optimize future campaigns

Required Qualifications

• 2-3+ years of influencer marketing experience
• At least 1+ year focused on UGC and/or allowlisted performance content
• Experience managing creator negotiations and budgets at scale
• Strong grasp of performance metrics such as CPA and CTR
• Familiarity with Meta Ads Manager and TikTok Spark Ads