Influencer Marketing Lead

Job Summary

A company is looking for an Influencer Marketing Lead (Sports Predictions).

Key Responsibilities

• Develop and execute a full-funnel influencer strategy for the sports prediction product
• Source and manage a diverse portfolio of influencers across major social media platforms
• Negotiate commercial agreements to ensure efficient partnerships aligned with target CPM

Required Qualifications

• 5+ years of experience in Influencer Management within the US Sports Betting or regulated gaming sectors
• Deep understanding of the US influencer landscape and talent management
• Experience in building influencer programs or launching acquisition channels in regulated markets
• Proficiency with influencer management tools for tracking and attribution
• Strong negotiation skills and ability to manage relationships with agencies and talent managers