Influencer Marketing Manager

Job Summary

Building and owning the creator partnership program for diaspora communities, the full-time Influencer Marketing Manager will manage influencer strategy, execute campaigns, and amplify content across social media platforms while focusing on acquisition outcomes in a hybrid performance-and-brand role.

Key responsibilities

• Own the AMER influencer strategy and budget, sourcing and vetting diaspora creators and micro-influencers
• Translate growth objectives into creator briefs and manage end-to-end campaign execution, including negotiating contracts and processing invoices
• Track and report on performance metrics, collaborating with internal teams to align creator activity with marketing campaigns

Required qualifications

• At least 4 years of experience in influencer marketing or creator/talent management
• Bilingual in English and Spanish, with bicultural marketing fluency
• Native fluency in TikTok, Instagram, and YouTube, including analytics
• Hands-on experience with influencer relationship management platforms
• Proven management of substantial creator budgets with ROI reporting