Influencer Marketing Program Manager

Job Summary

A company is looking for an Influencer Marketing Program Manager to support the Social & Influencer team in creating and executing influencer campaigns for Minecraft.

Key Responsibilities

• Support planning and execution of influencer campaigns and creator activations
• Manage day-to-day influencer program operations, including creator outreach and campaign logistics
• Track and interpret influencer campaign performance, contributing to reporting and insights

Required Qualifications

• 2+ years of experience in influencer marketing or creator partnerships within gaming or entertainment
• Strong knowledge of Minecraft and its creator ecosystem is preferred
• Experience managing influencer activations for video game publishers or similar brands
• Deep understanding of creator platforms such as YouTube, Twitch, and TikTok
• Experience with influencer performance reporting and campaign measurement