Instagram Content Copywriter

Job Summary

Obsessed with Instagram trends, the full-time remote Instagram Content Copywriter will conduct viral trend research, analyze high-performing content, and translate insights into engaging copy for a personal brand focused on business education.

Key responsibilities

• Research and analyze emerging viral trends across various niches on Instagram, tracking and documenting key insights
• Write engaging carousel copy and video scripts based on top viral trends for content production
• Collaborate with the internal content team to ensure alignment of ideas with brand voice and goals

Required qualifications

• Deep passion for Instagram, spending significant time on the platform daily
• Strong understanding of viral content and the psychology behind engagement
• Experience working with personal brands and knowledge of content strategies for engagement and lead generation
• Ability to analyze and reverse-engineer successful posts to identify common elements
• Familiarity with various content formats and styles used on Instagram