Integrated Brand Marketing Manager

Job Summary

A company is looking for an Integrated Brand Marketing Manager - Retail & Services.

Key Responsibilities

• Develop integrated marketing strategies for retail programs and customer services
• Create actionable integrated briefs for Retail & Services initiatives
• Collaborate cross-functionally to ensure alignment and execution of marketing strategies

Required Qualifications

• 5-8 years of experience in integrated marketing or brand marketing within a consumer or retail organization
• Experience in developing customer-led marketing strategies that connect storytelling to commercial outcomes
• Ability to translate complex business needs into clear integrated briefs
• Strong understanding of omnichannel marketing and its impact on customer engagement
• Experience in supporting seasonal or quarterly go-to-market planning processes