Integrated Marketing Director

Job Summary

Driving the integrated marketing strategy, the part-time Director of Integrated Marketing will manage creative, content, and events teams, ensuring brand alignment and effective execution of multi-channel campaigns in a remote capacity.

Key responsibilities

• Oversee the planning and execution of global multi-channel marketing campaigns, ensuring consistent messaging and alignment with business objectives
• Lead and mentor a diverse marketing team, fostering a collaborative environment and setting clear objectives and KPIs
• Utilize data-driven insights to measure campaign performance, optimize strategies, and report findings to senior leadership

Required qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field; MBA preferred
• Minimum of 10 years of marketing experience in the healthcare industry or B2B agency setting
• At least 5 years of experience in integrated marketing with a proven track record in managing successful campaigns
• Strong understanding of digital marketing, content strategy, and event management
• Exceptional analytical skills with experience in data-driven decision-making and project management tools