Integrated Marketing Manager

Job Summary

A company is looking for an Integrated Marketing Manager to lead and execute multi-channel campaigns driving product-led growth.

Key Responsibilities

• Design and execute integrated, data-driven campaigns to accelerate product-led growth and feature adoption
• Lead cross-channel execution across paid, social, email, and in-product touchpoints
• Collaborate with cross-functional partners to ensure integrated execution and share insights for continuous improvement

Required Qualifications

• 4+ years of experience in integrated or growth marketing, preferably in SaaS/PLG environments
• Proven ability to execute measurable, cross-channel campaigns that drive product growth
• Experience with AI-powered search, voice search, and discovery optimization
• Analytical mindset with experience interpreting cohort data and running A/B tests
• Strong understanding of funnel conversion across various marketing channels