Integrated Marketing Manager

Job Summary

Driving full-funnel marketing initiatives, the full-time Integrated Marketing Manager will develop and optimize integrated campaigns focused on account-based marketing and demand generation while collaborating with sales teams in a remote environment.

Key responsibilities

• Develop, execute, and optimize integrated marketing campaigns across digital channels to drive pipeline and revenue growth
• Lead and support account-based marketing initiatives, aligning efforts with sales priorities and target accounts
• Translate CRM insights and market research into compelling and effective marketing campaigns

Required qualifications

• 5-7+ years of experience in B2B marketing, demand generation, or account-based marketing, preferably in SaaS or data-driven industries
• Strong understanding of account-based marketing principles and full-funnel campaign strategy
• Proven ability to synthesize data into actionable marketing strategies
• Experience collaborating with sales leadership and cross-functional teams
• Hands-on experience with Salesforce, HubSpot, and marketing automation platforms