Integrated Marketing Manager

Job Summary

Leading non-paid marketing initiatives for a rapidly growing B2B marketplace, the fully remote Integrated Marketing Manager will oversee partner marketing programs, content creation, and agency management while coordinating cross-functionally with various teams.

Key responsibilities

• Manage and execute marketing initiatives supporting merchant acquisition
• Develop and create marketing content such as case studies, testimonials, and blogs for SMB retail audiences
• Coordinate with internal teams and external agencies to ensure quality deliverables and timely execution

Required qualifications

• 4 - 6+ years of experience in B2B marketing, content marketing, or integrated marketing
• Proven experience in managing content and partner marketing programs from strategy through execution
• Familiarity with the Shopify merchant ecosystem or similar SMB e-commerce platforms
• Strong writing skills with experience in creating customer-facing content
• Knowledge of SEO, AEO, and landing page optimization techniques