Integrated Marketing Manager

Job Summary

A company is looking for a Integrated Marketing Manager for their team.

Key Responsibilities:

• Lead go-to-market planning and campaigns across the customer lifecycle
• Identify and develop new acquisition channels and optimize trial conversion rates
• Utilize customer data to drive customer marketing and expansion strategy

Required Qualifications:

• 5+ years of experience in Demand Generation or Lifecycle Marketing, including 2 years as a people leader
• Experience implementing marketing communications programs across multiple channels
• Ability to turn data into actionable insights
• Strong collaboration and relationship-building skills
• Hands-on experience with Marketing Automation and CRM platforms