Integrated Media Lead

Job Summary

A company is looking for an Integrated Media Lead - Marketing (Remote).

Key Responsibilities

• Build measurable, integrated media plans that align with marketing strategy
• Lead a team to strategize, implement, and measure media tactics in support of marketing strategies
• Collaborate with cross-functional peers to prioritize work and align resources as needed

Required Qualifications

• Bachelor's degree in Business, Finance, or equivalent work experience
• 7+ years of experience in an integrated media capacity, preferably in direct mail or digital media
• Experience with DTC and B2B business models preferred
• Demonstrated ability to assess risk and manage diverse media programs
• Ability to build new collaborative processes and procedures