Integrated Media Specialist

Job Summary

To support a growing client base, the hybrid Integrated Media Specialist will manage the full sales cycle from prospecting to account growth, developing tailored marketing strategies that leverage digital solutions and the USA TODAY Network's reach.

Key responsibilities

• Build a consistent prospecting cadence through various outreach methods to develop a strong sales pipeline
• Manage and grow a territory by balancing new business development with client retention and account expansion
• Lead discovery conversations to understand client goals and present data-informed marketing proposals

Required qualifications

• 3+ years of B2B sales experience with a focus on new business development and account growth
• Proven ability to run a full-cycle, consultative sales process from discovery to close
• Strong prospecting skills across multiple channels including phone, email, and networking
• Experience with CRM and sales tools for disciplined pipeline management
• Familiarity with digital marketing solutions such as search, social, and display advertising