Interim Email Marketing Consultant

Job Summary

Seeking an Interim Email Marketing Consultant for a part-time, remote contract role, this position will manage high-level strategy, copywriting, and segmentation for digital fundraising efforts, focusing on engaging learners as lifelong donors during a two-month staff leave.

Key responsibilities

• Develop and execute compelling fundraising email campaigns, including writing and editing all email copy
• Create and implement a comprehensive segmentation testing strategy to optimize donor engagement
• Monitor campaign performance and provide actionable insights to improve future outreach efforts

Required qualifications

• Proven experience in digital fundraising or marketing with a focus on engagement-to-donor conversion
• Strong strategic copywriting skills, capable of adapting to various executive voices
• Deep knowledge of audience segmentation and A/B testing methodologies
• Familiarity with Salesforce Marketing Cloud and its capabilities
• Experience collaborating with design and paid media teams for cohesive marketing strategies