International Influencer Marketing Manager

Job Summary

Building and managing relationships with mid-tier and premium creators, the full-time remote International Influencer Marketing Manager will focus on sourcing and nurturing partnerships across EMEA, Americas (outside the USA), and APAC while also identifying potential creators and optimizing performance metrics.

Key responsibilities

• Source, negotiate, and manage over 100 creators per market annually, ensuring ongoing relationship nurturing
• Identify and funnel 1,000+ potential creators per month into the relationship pipeline using various tools
• Report on performance metrics, including CAC and content effectiveness, to tie influencer programs to revenue outcomes

Required qualifications

• 4-7+ years of experience scaling paid influencer programs in at least two international markets, with Germany, UK, Canada, or Australia required
• Proven full P&L ownership with specific targets for CAC and content benchmarks
• Experience in negotiating usage rights and managing creator relationships beyond database management
• Ability to navigate ambiguity and build processes while executing campaigns
• Familiarity with automation tools to enhance relationship management and strategy focus