International Paid Media Manager

Job Summary

Owning the paid media strategy for international markets, the full-time International Paid Media Manager will launch and scale Meta and Google campaigns across the UK, EU, Canada, and ANZ while managing measurement and building a team around proven performance in a remote environment.

Key responsibilities

• Launch and scale Meta and Google campaigns in priority international markets
• Own end-to-end measurement, including GDPR-compliant tracking and incrementality testing
• Develop a repeatable testing engine and build a specialist team as performance is proven

Required qualifications

• 5+ years of hands-on experience in performance or growth marketing with paid media ownership
• Experience launching and scaling campaigns in at least two international markets
• Proven ability to scale paid media spend into the millions while managing CAC and contribution margin
• Strong command of GDPR-compliant tracking and measurement tools like CAPI and GA4
• Background in high-growth DTC, subscription, or eCommerce businesses with in-house campaign management