Landing Page Optimization Strategist

Job Summary

To support the growth of CairnCommerce, the full-time Landing Page Optimization Strategist will manage client relationships, develop omni-channel funnel strategies, and utilize in-house technology to build and deploy landing pages and post-click experiences.

Key responsibilities

• Collaborate with cross-functional teams to develop comprehensive funnel strategies for diverse brands
• Oversee the hypothesis generation process by gathering insights and maintaining a backlog of testing opportunities
• Create and execute testing plans, documenting goals and establishing reporting plans for business-critical KPIs

Required qualifications

• 3+ years of landing page and funnel optimization experience within the ecommerce ecosystem
• Preferably 3+ years of agency experience
• Experience in user experience development, A/B testing, and conversion rate optimization
• Strong analytical background with expertise in reporting tools, ideally within GA4 and Shopify
• Desire to join a fast-paced, high-growth organization with an interest in emerging technology solutions