Lead CDP Consultant

Job Summary

A company is looking for a Lead CDP Consultant to serve as the marketing technology point of contact for clients, focusing on Customer Data Platform (CDP) activation.

Key Responsibilities

• Act as a platform expert in Adobe Real-Time CDP and other Customer Data Platform solutions
• Assess and audit the current state of a client's marketing technology stack and translate business requirements into CDP use cases
• Create a strategic CDP roadmap focused on activation and provide hands-on support and platform training for clients

Required Qualifications

• 5+ years of relevant work experience in marketing, consulting, or analytics
• 3+ years of experience in an agency environment with strong consulting and client-facing skills
• Strong understanding of customer data platforms and modern data infrastructure
• Hands-on experience configuring Adobe Real-Time CDP, including creating complex audiences
• College degree in Marketing, Business, Analytics, Data Science, or a related field