Lead Creative Strategist

Job Summary

A company is looking for a Lead Creative Strategist, Paid Growth.

Key Responsibilities

• Architect and scale the paid acquisition creative engine for growth
• Own the full performance creative lifecycle, from insights to production and analysis
• Design testing roadmaps and feedback loops to enhance creative performance

Required Qualifications

• 3-5+ years of experience in leading performance creative for paid acquisition
• Proven track record of turning audience insights into high-performing creatives
• Experience with structured testing frameworks and improving creative hit rates
• Deep understanding of performance metrics such as CTR, CVR, and ROAS
• Curious and resourceful, with a proactive approach to mining content for new angles