Lead Customer Marketing Manager

Job Summary

Experienced marketers will find a full-time remote opportunity as a Lead Customer Marketing Manager, responsible for managing customer communications, enabling account managers, and executing review generation programs while acting as a bridge between Product Marketing and Customer Experience teams.

Key responsibilities

• Own and manage email communications to existing customers, ensuring timely and clear messaging regarding product updates and changes
• Develop and maintain resources for account managers, including templates and guides to aid in customer interactions and business reviews
• Lead the strategy for review generation across various platforms, monitoring performance and iterating on outreach efforts

Required qualifications

• 7+ years of B2B SaaS marketing experience, particularly in customer or lifecycle marketing
• Demonstrated success in running review programs and creating enablement materials for account managers
• Exceptional writing skills with the ability to simplify complex product information for customers
• Strong cross-functional collaboration skills, particularly with Product Marketing and Customer Experience teams
• Familiarity with tools such as Gong, Gainsight, or HubSpot is advantageous