Lead Data Analyst

Job Summary

To support a growing marketing team, the full-time Lead Data Analyst will manage reporting infrastructure and drive data literacy while working remotely across various locations, focusing on performance marketing optimization and collaboration with business teams.

Key responsibilities

• Own the reporting infrastructure to enhance decision-making across multiple marketing verticals
• Conduct retrospective analyses and uncover meaningful trends to inform business strategies
• Standardize reporting processes and improve data consumption efficiency through stakeholder engagement

Required qualifications

• Minimum 7 years of experience in business intelligence or analytics, particularly in performance or affiliate marketing
• Expertise in SQL and experience with unstructured complex data
• Proficiency in LookML development or equivalent tools like Power BI/Tableau
• Strong understanding of performance marketing metrics and business acumen
• Demonstrated ability to build trusted relationships with stakeholders and drive data-driven decisions