Lead Digital Marketing Manager

Job Summary

A company is looking for a Lead Digital Marketing Manager to drive performance marketing and growth across paid channels.

Key Responsibilities

• Own strategy, execution, and optimization for paid acquisition across various channels
• Build and scale full-funnel programs to drive high-intent traffic and revenue
• Define and track performance metrics while collaborating with cross-functional teams

Required Qualifications

• 8+ years of hands-on digital marketing and performance marketing experience, preferably in B2B SaaS
• Experience managing and optimizing paid acquisition across major platforms
• Proven ability to manage large budgets and analyze ROI
• Strong analytical skills with experience in building dashboards and attribution models
• Experience in early-stage or high-growth startups is preferred