Lead Generation Specialist

Job Summary

A company is looking for a Lead Generation Specialist to drive outbound lead generation efforts.

Key Responsibilities:

• Conduct LinkedIn prospecting and targeted outreach to generate new business opportunities
• Engage and qualify leads through personalized messages and follow-up strategies
• Support the sales team by identifying potential clients and scheduling discovery calls

Qualifications:

• 2+ years of experience in B2B sales development, lead generation, or appointment setting
• Self-starter with the ability to work independently and manage high-volume outreach
• Ability to adapt messaging based on prospect needs and business objectives
• Proficient in using LinkedIn Sales Navigator and other prospecting tools