Lead Marketing Copywriter

Job Summary

Leading the copywriting function for a B2B tech company, the full-time Lead Marketing Copywriter will manage a team of conversion copywriters, design AI-powered copywriting systems, and collaborate with various departments to enhance copy quality and consistency in a remote work environment.

Key responsibilities

• Collaborate with Brand, Growth Product, SEO, SEM, Design, and Engineering teams to ensure consistent copy quality across customer-facing assets
• Design and implement AI-powered copywriting systems to scale output efficiently
• Lead and mentor the copywriting team, conducting performance reviews and defining copy strategy and style guides

Required qualifications

• 8+ years of experience in copywriting roles, with 3+ years in B2B tech/SaaS or similar industries
• Proven experience in leading AI adoption and workflows within a copywriting or marketing context
• Experience with North American-based tech companies, either in-house or at an agency
• Bachelor's degree or higher
• Expertise in conversion and direct-response copywriting, including A/B testing and Voice-of-Customer research