Lead Product Analyst

Job Summary

As the Lead Product Analyst for Lifecycle Marketing, this full-time remote position will manage strategic analytics for lifecycle and CRM initiatives, focusing on retention strategy through cohort analysis, experimentation, and collaboration with cross-functional teams.

Key responsibilities

• Serve as the analytical thought partner for lifecycle, CRM, and retention strategy, identifying opportunities to enhance user retention and long-term value
• Own the measurement strategy for lifecycle programs, defining success metrics and designing A/B tests to evaluate engagement and retention drivers
• Analyze user behavior to uncover actionable insights that inform targeting, messaging, and program design for improved retention

Required qualifications

• 8+ years of experience in analytics, particularly in lifecycle marketing, CRM analytics, and user behavior measurement
• Proven experience in designing and executing A/B tests and growth experiments with strong measurement capabilities
• Expertise in SQL, with the ability to independently analyze data and support experimentation
• Graduate degree in a quantitative field such as mathematics, statistics, or computer science, or equivalent practical experience
• Demonstrated ability to communicate complex findings clearly to diverse audiences and influence cross-functional teams