Lead Product Marketer

Job Summary

A company is looking for a Lead Product Marketer.

Key Responsibilities

• Lead the creation and execution of the product marketing strategy, including platform positioning and use cases
• Develop and strengthen external market positioning and messaging to enhance relevance for discrete manufacturers
• Create marketing content and sales enablement materials tailored to buyer personas and target audience dimensions

Required Qualifications

• 5-7 years of experience in Enterprise B2B product marketing and developing go-to-market strategies
• Previous experience in Supply Chain Management, Discrete Manufacturing Production, or Procurement Operations
• Strong storytelling skills with the ability to simplify complex problems
• Passion for supply chain operational excellence and discrete manufacturing
• Ability to drive communication processes and lead cross-functional teams effectively