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Lead Product Marketer

Location: Remote
Compensation: Base+commission
Reviewed: Fri, Jun 12, 2026
This job expires in: 25 days

Job Summary

Owning the go-to-market strategy and positioning for HubSpot's developer products, the full-time Lead Product Marketer will collaborate cross-functionally to launch technical products, shape narratives, and drive adoption in a remote work environment.

Key responsibilities
  • Lead go-to-market strategy, positioning, and release marketing for developer products
  • Orchestrate product launches and build cohesive external narratives for technical products
  • Analyze market trends and customer feedback to refine go-to-market strategies
Required qualifications
  • Significant experience in product marketing or developer-focused go-to-market roles within a SaaS company
  • Demonstrated success in executing end-to-end launches for technical products
  • Strong understanding of developer ecosystems, APIs, and technical platform concepts
  • Ability to communicate complex technical concepts to diverse audiences
  • Proven ability to lead complex cross-functional initiatives with multiple stakeholders

COMPLETE JOB DESCRIPTION

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