Lead Social Media Strategist

Job Summary

A company is looking for a Lead Paid Social Strategist.

Key Responsibilities

• Develop and execute paid social media strategies to drive engagement and conversions
• Analyze performance metrics and optimize campaigns for maximum ROI
• Collaborate with cross-functional teams to align social media initiatives with overall marketing goals

Required Qualifications

• Proven experience in managing paid social media campaigns
• Strong understanding of social media platforms and advertising tools
• Experience with analytics tools to measure campaign performance
• Ability to work independently and manage multiple projects simultaneously
• Bachelor's degree in Marketing, Communications, or a related field