Lifecycle and CRM Manager

Job Summary

Experienced lifecycle marketers will find a remote, full-time opportunity as a Lifecycle and CRM Manager, responsible for building and executing high-quality lifecycle programs, managing audience segmentation in SQL, and conducting experiments to optimize performance.

Key responsibilities

• Build and launch lifecycle campaigns and triggered journeys across push and email channels
• Write SQL queries for audience and cohort construction, and manage the QA process for every send
• Set up experiments and provide detailed readouts, while maintaining dashboards for lifecycle performance metrics

Required qualifications

• 6-10 years of experience in lifecycle marketing, CRM, or marketing operations at a consumer scale
• Strong SQL skills with the ability to write complex queries independently
• Hands-on experience with lifecycle or CRM platforms such as Braze or Iterable
• Familiarity with event schemas, user properties, and data debugging
• Experience with dashboarding tools and clear written communication of metrics and results