Lifecycle Manager

Job Summary

A company is looking for a Lifecycle Manager - Customer Experience & Customer Lifetime Value.

Key Responsibilities

• Build, launch, and manage lifecycle programs across various platforms to drive retention and customer lifetime value
• Own subscription and retention management programs, including strategies for churn reduction and refill behavior
• Maintain CRM system health and ensure data accuracy while monitoring lifecycle triggers and campaign logic

Required Qualifications

• 3-5 years of experience in lifecycle marketing, CRM, or retention-focused roles
• Hands-on experience with lifecycle platforms such as Klaviyo or Salesforce Marketing Cloud
• Experience with subscription models, preferably Recharge or similar
• Strong analytical mindset with the ability to translate data into actionable insights
• Proven capability to manage complex lifecycle programs end-to-end