Lifecycle Marketing Data Analyst

Job Summary

A company is looking for a Lifecycle Marketing Data Analyst to join their team.

Key Responsibilities

• Manage audience and data requests for marketing campaigns and optimize audience libraries
• Analyze campaign data to develop actionable insights that improve performance
• Collaborate with Data teams to troubleshoot, build, or validate reports

Required Qualifications

• 3+ years of experience in marketing campaign data analysis and audience segmentation
• Expertise in SQL and Python for data querying and analysis
• Strong understanding of data warehousing, ETL processes, and statistical analysis
• Experience working remotely and collaborating with cross-functional teams
• Familiarity with marketing automation platforms like Salesforce Marketing Cloud, Zeta, or Marketo