Lifecycle Marketing Operations Manager

Job Summary

Hands-on and detail-oriented, the full-time Lifecycle Marketing Operations Manager will manage the end-to-end lifecycle campaign operations in Iterable, ensuring precise execution and operational excellence while working remotely.

Key responsibilities

• Lead lifecycle campaign operations in Iterable, including building and launching campaigns, journeys, and workflows across various communication channels
• Build and manage audiences based on segmentation frameworks and targeting strategies to ensure accurate message delivery
• Implement process improvements and automation to enhance execution speed and reduce manual work, while maintaining lifecycle data infrastructure

Required qualifications

• 5+ years of marketing operations or campaign execution experience, preferably in a high-volume or regulated environment
• Deep hands-on expertise with Iterable, including campaign building, audience segmentation, and QA processes
• Experience executing lifecycle programs across email, SMS, push notifications, and in-app messaging
• Strong project management skills with the ability to manage multiple timelines and stakeholders
• Experience using AI tools in daily workflows