LinkedIn Marketing Specialist

Job Summary

A company is looking for a LinkedIn Specialist to drive lead generation, brand positioning, and talent sourcing efforts within the healthcare and technology space.

Key Responsibilities

• Manage and optimize LinkedIn Sales Navigator for targeted prospecting within U.S.-based medical practices
• Execute outbound LinkedIn outreach campaigns to generate qualified sales conversations and develop content for brand awareness
• Lead recruitment sourcing strategies using LinkedIn Recruiter to build targeted talent pipelines for various roles

Qualifications

• Proven expertise using LinkedIn Sales Navigator for B2B lead generation
• Strong hands-on experience with LinkedIn Recruiter and/or Recruiter Lite for sourcing and talent acquisition
• Experience in healthcare, health tech, SaaS, or selling to medical practices is strongly preferred
• Background in outbound sales strategy, ICP targeting, and recruitment marketing
• Prior experience working at LinkedIn or serving as a LinkedIn Subject Matter Expert (SME) is highly preferred