Manager of Lifecycle Analytics

Job Summary

Owning the measurement and analysis across the customer lifecycle, the full-time Manager of Lifecycle Analytics will manage cohort analysis, lifetime value, and retention strategies while working remotely.

Key responsibilities

• Own customer lifecycle analysis including acquisition cohort segmentation, repeat purchase behavior, churn, and lifetime value
• Build and refine LTV models, cross-sell and upsell analysis, and replenishment insights
• Develop and maintain dashboards and reporting to track key lifecycle KPIs

Required qualifications

• 5-8+ years of experience in customer analytics, lifecycle analytics, or related roles
• Strong background in cohort analysis, segmentation, retention, and lifetime value modeling
• Proficiency with analytics and data tools, including SQL, Python or R, and BI platforms
• Familiarity with CRM platforms and lifecycle marketing concepts
• Bachelor's degree in a quantitative field or equivalent relevant experience