Manager of Market Strategy

Job Summary

A company is looking for a Manager, Market Strategy & Positioning.

Key Responsibilities

• Manage and develop a Product Marketing Specialist while ensuring high-quality deliverables
• Develop product messaging and positioning, conduct market research, and lead persona development
• Drive go-to-market strategy and create messaging toolkits for new programs and campaigns

Required Qualifications

• 5+ years of experience in product marketing or related roles
• Bachelor's degree in Business, Marketing, or a related field preferred
• Experience in developing messaging frameworks and audience segmentation
• Proven ability to lead go-to-market launches across cross-functional teams
• Strong project management skills and analytical fluency