Market Development Associate

Job Summary

Working remotely in a full-time capacity, the Market Development Associate will manage pre-sale initiatives, including calling campaigns and driving attendance to webinars, while also supporting strategic initiatives to boost Inside Sales revenue and assisting with post-sale account management.

Key responsibilities:

• Conduct calling campaigns and data collection to enhance customer engagement
• Collaborate with editorial and marketing teams to launch new products and analyze post-webinar data
• Utilize Salesforce to update records and create actionable insights for the sales team

Required qualifications:

• BA / BS Degree or equivalent
• Experience in higher-education sales
• Proficiency with business application software, including Google Suite, Microsoft Suite, and CRM systems (Salesforce.com preferred)
• Ability to solve problems with a solutions-based approach and adaptability
• Strong organizational and planning skills