Market Engagement Associate

Job Summary

As the frontline of the inbound funnel, the remote Market Engagement Associate will respond to leads, qualify prospects, and book high-quality demos, ensuring effective collaboration between Marketing and Sales in a fast-paced environment.

Key Responsibilities

• Respond to inbound leads quickly and qualify prospects to align them with the appropriate product and sales resource
• Book and confirm high-quality demos for Sales while maintaining clear communication with prospects
• Support lead nurturing and campaign efforts to convert engagement into booked meetings and provide feedback to improve marketing strategies

Required Qualifications

• 1-3 years in a customer-facing or revenue-adjacent role (e.g., SDR/BDR, inbound sales, support)
• Experience with CRM tools (e.g., Salesforce, HubSpot) and sales engagement or marketing automation tools
• Strong organizational skills with the ability to prioritize a high volume of inbound leads
• Data-aware mindset with a focus on performance metrics and continuous improvement
• Curiosity and empathy, with the ability to ask insightful questions and listen actively to prospects