Market Intelligence Analyst

Job Summary

To support strategic initiatives, the full-time Market Intelligence Analyst will conduct primary and secondary research, synthesize insights for executive decision-making, and manage organizational data to enhance marketing effectiveness in a hybrid work environment.

Key responsibilities

• Conduct targeted research on enterprise and government verticals to build buyer profiles and customer journey maps
• Develop industry-specific marketing collateral by translating customer requirements into value-driven messaging
• Serve as the authoritative source for organizational metrics, ensuring accuracy and consistency across marketing functions

Required qualifications

• Bachelor's degree with 3 years of experience in marketing, insights/research, or strategy
• Expertise in modern survey platforms (e.g., Qualtrics) and data visualization tools (e.g., Tableau, PowerBI)
• Proficiency in advanced analytical frameworks such as SQL, SPSS, or R is a significant advantage
• Legal authorization to work in the U.S. indefinitely