Market Research Analyst

Job Summary

A company is looking for a Market Research Analyst/Sr. Analyst focused on TV content testing.

Key Responsibilities

• Support and manage quantitative and qualitative research projects related to TV series content
• Translate research data into actionable insights and recommendations through creative reporting
• Collaborate with internal and external teams to ensure successful project execution and client satisfaction

Required Qualifications

• 1-2+ years of experience in consumer insights or research, preferably in entertainment
• B.A./B.S. degree in Social Sciences, Business, Marketing, Market Research, Statistics, Economics, or a related field
• In-depth understanding of qualitative and quantitative research methodologies
• Experience with custom research, including survey writing and data analysis
• Strong data visualization skills and familiarity with statistical analysis techniques