Marketing Analyst

Job Summary

A company is looking for a Marketing Analyst to enhance customer understanding through data insights.

Key Responsibilities

• Analyze customer data to develop a framework for understanding behaviors and lifetime value
• Collaborate with Marketing & Retention teams to prioritize projects and tests based on insights
• Conduct ad-hoc analyses and build dashboards for informed decision-making across the organization

Required Qualifications

• Expertise in marketing analytics, including attribution and CRM
• Strong understanding of SaaS and subscription business metrics
• Proficient in SQL with experience in querying relational databases
• Ability to communicate findings effectively to stakeholders
• Willingness to learn about technologies such as dbt and LookML