Marketing Analytics Contractor

Job Summary

A company is looking for a Marketing Analytics Contractor.

Key Responsibilities

• Evaluate the impact of web projects and run web experiments
• Utilize behavioral analytics tools to assess user engagement and track user journeys
• Produce monthly reports on web engagement and collaborate with product managers to clarify analytics questions

Required Qualifications

• 5-7+ years of experience in web analytics and/or marketing analytics
• Experience with Google Analytics or similar platforms for tracking and reporting
• Advanced Excel skills, including pivot tables and data manipulation
• Proficiency in A/B testing methodologies and statistical concepts
• Experience supporting marketing or growth teams in performance analysis