Marketing Analytics Lead

Job Summary

Seeking a strategic and hands-on Marketing Analytics Lead, the full-time remote position will manage the development of analyses, dashboards, and data visualizations to drive marketing performance and inform strategy while collaborating with cross-functional teams.

Key responsibilities:

• Develop and deliver analyses, dashboards, and reports to track marketing performance and campaign ROI
• Build intuitive visualizations using tools like Power BI to assist marketers in tracking KPIs
• Serve as an analytics advisor to marketing leaders, providing data-driven recommendations for campaign optimization

Required qualifications:

• Undergraduate degree (4 years or equivalent) required
• 7+ years of hands-on experience in marketing analytics or data visualization
• Experience with cloud data platforms (e.g., Snowflake, AWS, Azure, GCP) and data transformation tools
• Strong programming skills in SQL, Python, or R
• Proven experience with BI tools such as Power BI, Tableau, or QlikView