Marketing Analytics Manager

Job Summary

Leading a team of five analysts, the full-time salaried Marketing Analytics Manager will develop multi-channel marketing measurement frameworks and performance insights while collaborating cross-functionally to drive data-informed business decisions in a remote environment.

Key responsibilities

• Serve as the analytics lead for paid search, paid media, SEO, and growth marketing, owning the end-to-end measurement strategy
• Act as a trusted advisor to marketing and business leaders, translating data into strategic recommendations and influencing roadmaps
• Manage and mentor a team of marketing analysts, setting clear goals and ensuring high-quality, timely delivery of insights

Required qualifications

• Bachelor's degree in Marketing Analytics, Business Analytics, Statistics, Economics, Data Science, or a related field; or equivalent professional experience
• 5+ years hands-on experience in e-commerce marketing analytics, with proficiency in SQL and experience with Python or R preferred
• 5+ years developing BI reports and dashboards at an expert level, preferably with Looker and/or PowerBI
• 3+ years of experience with GA360, Google Cloud (especially BigQuery), and large-scale marketing datasets
• 1+ years of experience as a people manager, including development and performance management of a team of 3 or more