Marketing Automation Manager

Job Summary

A company is looking for a Marketing Automation Manager to lead execution and platform strategy for Braze.

Key Responsibilities:

• Serve as the primary owner and technical lead for Braze, ensuring platform health and efficient campaign execution
• Translate campaign requirements from the Member Marketing team into actionable Braze workflows
• Build, QA, and launch campaigns across all channels, optimizing engagement touchpoints and maintaining quality control

Qualifications:

• 3-5+ years of Marketing Automation/Operations experience
• 2+ years of hands-on experience in Braze or a comparable lifecycle engagement platform
• Experience managing direct reports or mentoring junior collaborators
• Strong technical understanding of personalization logic and cross-channel execution
• Familiarity with tools like Liquid, HTML, Looker, or Amplitude