Marketing Automation Manager

Job Summary

A company is looking for a Marketing Automation Manager to evolve their core marketing tech stack.

Key Responsibilities

• Maintain, optimize, and scale the core Marketo instance and marketing automation infrastructure
• Create, maintain, and deliver comprehensive documentation for marketing operations processes
• Identify and implement AI-driven features to improve automation efficiency and operational workflows

Required Qualifications

• 5+ years of experience in Marketing Automation or Operations, specifically with enterprise-scale Marketo instances
• Deep knowledge of Marketo and Salesforce, with an understanding of system architecture impact
• Passion for AI in MarTech and interest in implementing AI functionalities
• Experience managing marketing tech stacks in complex or global organizations
• Familiarity with lead scoring, routing models, and data schema mapping