Marketing Automation Manager

Job Summary

Marketing Automation Manager, this full-time position focuses on building and optimizing marketing data workflows to enhance sales and marketing outreach using advanced automation and AI tools.

Key Responsibilities

• Design and maintain automation workflows for marketing and sales engagement
• Build sophisticated data enrichment processes and integrate APIs for automated outreach
• Measure and analyze the performance of automated campaigns to optimize GTM efficiency

Required Qualifications

• 5+ years of experience in marketing operations or related analytical fields in a B2B SaaS environment
• 2+ years of experience with GTM automation and enrichment tools, specifically Clay
• Hands-on experience with marketing automation platforms (Marketo) and CRM systems (Salesforce)
• Proficiency in building automated workflows using Zapier or custom API/webhook connections
• Experience with programming languages such as Python, JavaScript, or SQL for data manipulation