Marketing Automation Manager

Job Summary

Owning the marketing tech stack, the full-time Marketing Automation Manager will architect scoring models, automate signal-based campaigns, and provide insights on pipeline performance while working remotely.

Key responsibilities

• Manage and optimize the full marketing tech stack, including HubSpot and other tools
• Develop and maintain account and contact scoring models to track buying stage progression
• Build reporting infrastructure to analyze funnel metrics and provide actionable insights

Required qualifications

• 4+ years of experience in marketing automation and analytics
• Deep hands-on experience with HubSpot; familiarity with Salesforce is a strong plus
• Proven ability to build scoring models and work with intent data platforms like ZoomInfo or TechTarget
• Experience with enrichment tools such as Clay
• Understanding of workflow automation and outbound cadences