Marketing Automation Manager
Job Summary
Supporting the administration and continuous improvement of marketing automation platforms, the full-time Marketing Automation Manager will manage campaign execution, data flow, and performance reporting while collaborating cross-functionally in a remote environment.
Key responsibilities
- Build, QA, and launch marketing programs including emails, landing pages, and webinars
- Maintain and enhance the Marketo Salesforce integration, ensuring data accuracy and diagnosing issues
- Partner with Demand Generation to monitor and improve campaign performance through testing and analysis
Required qualifications
- 6 to 8 years of professional experience with increasing responsibility
- Bachelor's Degree or global equivalent in a related discipline
- 4-6 years in marketing operations or marketing automation, with 3+ years hands-on experience in Marketo Engage
- Working knowledge of the Marketo Salesforce integration and strong QA instincts
- Clear writing skills for creating SOPs, briefs, and status notes
Complete Job Description
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