Marketing Automation Manager US - Remote

Location: Remote
Compensation: To Be Discussed
Staff Reviewed: Tue, Feb 06, 2024
This job expires in: 13 days

Job Summary

A company is looking for a Marketing Automation Manager to champion their digital marketing campaigns.

Key Responsibilities:
  • Design and implement comprehensive marketing automation strategies to enhance lead generation and customer engagement
  • Oversee the marketing automation platform (Marketo) and ensure seamless integration with other tools and systems
  • Review and refresh processes, workflows, infrastructure, and integrations to progress the business's marketing automation maturity

Required Qualifications:
  • 3-5 years of experience in marketing automation setup and strategy, preferably in a B2B SaaS environment
  • Strong expertise in Marketo setup, infrastructure, and daily operations
  • High-level understanding of Salesforce, including Marketo and Salesforce integration
  • Strong understanding of the B2B sales cycle and how marketing automation impacts each stage
  • Ability to build relationships and work collaboratively in a cross-functional environment to achieve shared business goals

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