Marketing Automation Specialist

Job Summary

A company is looking for a Marketing Automation Specialist to drive demand and pipeline through HubSpot powered programs.

Key Responsibilities

• Own and optimize marketing automation using HubSpot
• Build, launch, and optimize email campaigns and nurture programs
• Develop and manage workflows, triggers, and automation rules to enhance engagement and conversion

Required Qualifications

• 2-3 years of hands-on HubSpot experience
• B2B experience, preferably in SaaS or technology environments
• Proven experience in building and managing email campaigns, nurture programs, and automation
• Strong understanding of database marketing and lifecycle management
• Experience with data hygiene, enrichment, and CRM integrations